Client:
Euro RSCG Skybridge
Project:
Netro42 were commissioned by Euro RSCG Skybridge to create a fun web offering for this year's Land Rover Brand Challenge.
The brief was to create an engaging online experience with which Land Rover staff could interact and thereby increase their knowledge of the company's products.
Netro42 created a Land Rover Trumps game and a Darts-based pub quiz challenge. The final scores were tallied for a grand draw and prize-giving.
The campaign has been so successful that Land Rover plan to repeat the activity for specific Land Rover products.
