Luxardo Sambuca microsite

Netro42 was asked to develop a brand new Flash-based microsite for Luxardo Sambuca, working alongside creative agency Ignito.

The brief was to raise awareness of the Luxardo Sambuca brand in the UK, with the campaign targeting fun loving 18-30 year olds.

The microsite integrates with nationwide press, PR and marketing activity, featuring details of each individual event.

The microsite integrates with nationwide press, PR and marketing activity, featuring details of each individual event.

The ‘Luxardo Team’ toured the UK, hitting the major nightspots from Glasgow to Exeter, inviting revellers to try Sambuca. Photos were published on the microsite and complementary MySpace page, encouraging further engagement with the brand.

The Mixology section is packed with ‘Shotail’ recipes and there is also a devilishly-difficult game to test your bar tending skills, so give it a try if you think you can create the Perfect Pour.