Some examples of Offline promotion:

		Above the line advertising: (press / poster / TV / radio)
		Below the line advertising: (direct mail, brochures, events / sponsorship)
		Public Relations (editorial & advertorial press exposure / events / competitions / sponsorship etc)

		Banner advertising (ads on other websites with a direct link to your site)
		Sponsorship (brand awareness on similar or related websites)
		Associated links from and to other websites
		Email marketing (either direct or viral)
		Search engine preparation, registration and submission

Electronic media is ever growing in the number of methods possible to access clients from CD Roms, freestanding portals, Digital TV, Websites, CD Roms, E-newsletters, Emailshots and Email viral marketing campaigns are continually developing.
Netro42 keeps abreast of what new methods this everchanging industry is adopting to benefit all customers from sole traders to PLC's

A recent survey indicated that 60% of all website referrals were generated via search engines. Therefore it is imperative that your website is prepared correctly during the build period. This includes insertion of Meta tag information, using the tiltle tag correctly and insertion of Alt tags on all images. Whilst no guarantee can be provided of obtaining top placement within search engines ensuring your pages are correctly prepared will maximise your ranking.