Netro42 - Web design and development agency
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Marketing
Before you start
New to the web
Identify your markets
The business message
Communicating the message
Content
Monitoring your website
Promoting your website
Search engines
Showcase

Communicating the message

This encompasses lots of areas such as what methods you use to talk to customers, how you talk to them and then what you actually say.
Netro42 advises on the best methods to communicate your business message

The method
There are extensive marketing methods that are at your disposal:
Telephone marketing
Direct marketing mailshots
Printed literature such as corporate identity, stationery, brochures, leaflets etc Advertisng
Exhibitions,
Public Relations
Electronic media

Electronic media is ever growing in the number of methods possible to access clients from CD Roms, freestanding portals, Digital TV, Websites, CD Roms, E-newsletters, Emailshots and Email viral marketing campaigns

The media
The beauty of electronic media is that it can employ all the other forms of media:

Written content: web friendly body copy, headlines, straplines, banners, sales flashes, adverts, newsletters etc

Imagery: photography, illustration, graphic elements and three dimensional worlds

Enhanced media: animation, sound, video, interactivity, avatars, games etc

The content
What you actually say to your customers is determined by the most important yet most overlooked area of web development, the content itself.

If you require any further information on how we can create or enhance your website then please do not hesitate to contact us.

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